Shopping malls must provide their retailers with a comfortable environment to rent their space and for customers to visit them. It is no easy task for them to streamline everyday visitors because of the complex layout of the mall and its management.
Mall Management System by Synergy labs provide effective retail solutions to automated customer analytics and give insights to the retailers.
Our mall management system provides real-time data, by using AI technology, for demographics of the mall, people and vehicle count, heat mapping with various other performance solutions.
Benefits:
Increase retail avenues
Enhance marketing across shopping malls and retail shops
Lease efficiently in a data-driven manner
Plan shopping mall operations guided by data analytics
Run surveys and collect feedback
Build shopping mall CRM
People and Vehicle Counting Technology
All the shopping mall managers can calculate the number of vehicles and footfall present at any given time. They can find the peak hours and visiting trends for each day of the week.
With our AI-based analytics solutions, you can use insights to improve staff schedules and restack all the mall supplies beforehand.
Visiting trends can be used by all staff to prepare adequately for the busiest hours of the day or week. It will ensure a comfortable environment for visitors to return.
People Counting Technology will provide you with analytics for low-traffic times for which you can improve marketing strategies to lure customers.
The technology allows you to analyze the performance of various strategies and optimize them for future gains.
Heatmap Technology
Heatmap provides the means for all the mall administrators with in-depth visitor analytics.
You can use the analytics to know the movement of people around the mall and the sections they visit the most, and their convenience of navigating through the mall. You can plot visitor’s journeys throughout and identify congestion points to improve the overall layout.
Our Heatmap Analytics help you place advertisements alongside high footfall paths to increase viewership or place attractive displays along less-taken paths to improve visitor frequency.
The Heatmap data can also be used to outline the rent retailers pay for their spaces as prime locations attract a large customer base and higher rents. The same data can be used to attract prospective tenants.
Demographic Analytics
Our Demographic Analytics segregates mall visitors according to their age and gender for their mood analysis while moving around the space.
The more diverse the demographics are, the more attractive it becomes for retailers to occupy the space.
You can show demographics to your new occupants to know their target audience, also, let your current occupant stores highlight the selling opportunities appealing prominent demographics.
Also, the mood analytics of visitors help retailers know the pain point and provide quick solutions.
Mall Management Solution by Synergy Labs provides shopping malls and retailers to measure visitor behaviour in their stores. The solution help occupant stores predict future behaviour to optimize and personalize the shopping experience.
Book a demo for a better understanding of incorporating Artificial Intelligence to improve shopping mall management and shopping experience of your customers.
4.Energy Analytics
Today, Suburban malls have evolved into multifunctional shopping temples. To give unique experience to customers, shopping malls are using AI technology for energy-efficiency and optimization.
Smart energy management systems help optimize heating systems and have become indispensable for improving overall shopping mall experience.
Synergy Labs provide an efficient Smart Energy Management System for retailers and malls to improve their shopper’s experience that leads to an increased footfall and helps attract them more.
Benefits:
Keep track of energy consumption of your entire facility
Track energy reduction and keep a history for creating a baseline
Identify individual machines consuming excess energy for better-optimized systems
Track and forecast energy savings and reduce overall energy consumption
Improve your shopper’s experience
Mall Management Solution by Synergy Labs provides shopping malls and retailers to measure visitor behaviour in their stores. The solution help occupant stores predict future behaviour to optimize and personalize the shopping experience.
Book a demo for a better understanding of incorporating Artificial Intelligence to improve shopping mall management and shopping experience of your customers.
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